Conceived as a one stop destination for high-net worth brides and their families, looking to source everything for their stylish wedding days.  Including 3 catwalk fashion shows each day revealing not just the latest wedding dress designs, but designer outfits for all members of the wedding party, the successful exhibitor PR campaign targeted cake-makers, stationers, florists, marquee and furniture hire companies, photographers and wedding, bridesmaid and mother of the bride dress designers.

The visitor PR and marketing campaign reached discerning brides from across the country and some even further afield.  We worked with leading bridal publications and regional and national press to deliver the target audience twice a year – many attending both to ensure they didn’t miss out.

business to business pr - wedding show
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